Framing Ambiguity, Incentives, and Actions

"... In the context of organizational decision-making, loss aversion leads to often frustrating and predictable outcomes. Higher risk initiatives with the potential for significant benefits are evaluated in the context of organizational risks that are invariably clearer, such as reputational and monetary losses incurred with failure. When faced with known downside risks, uncertain upside potential, and limited perceived options for recovery, many opt to avoid challenging the established order. This has profound implications in how solutions are framed for complex problems..."

https://www.linkedin.com/pulse/framing-ambiguity-incentives-actions-chri...